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How to Evaluate Whether a Business Is Feasible?

Once you’ve created a strong outline of each aspect of your business plan, it’s time to ask yourself if it’s feasible for you personally to carry out this new venture. Three common filters that successful entrepreneurs will use to hone in on their top priorities are time, money, and resources. You can evaluate each idea based on those priorities to determine which creative ideas are really feasible for you. To evaluate your ideas, ask yourself these questions of every idea on your list:

1. How hard is it going to be to make this product?
2. How much will it cost to make?
3. How many manufacturers will it take?
4. How much will it cost to ship?
5. How heavy is the product?
6. How big of a team do you need to help you make and sell your product?

You can also use SWOT analysis (strengths, weaknesses, opportunities, and threats) to help evaluate your brainstorming ideas.


3 Steps Before Starting a New Business

At the end of the day, if you feel that you’ve thought through every aspect of your business venture and decided that it’s feasible for you right now, here are a few next steps for any aspiring small business owner:

1. Name your business. It may seem strange to think about naming so early in the brainstorming process, but there’s a reason a name can help you early on: when you name something, it makes it feel more real. Coming up with a business name now can help give your ideas life and energy.
2. Consider small business loans. Small business loans are a great way for any new owners to come up with the capital they need to get started. The US’s Small Business Administration is a good first place to start—they’re a legal structure that offers federal aid to many small business entities.
3. Register for a business license. In the US, you must register for a business license in order to legally do business. This will give you an employer identification number, which helps you file taxes and be recognized by the government.

Global strategy allows companies to enter markets in various countries, reaping rewards previously unthinkable had they not branched out from their country of origin. While there are different approaches to global strategy, all of them can have a positive impact on the real world for both companies and consumers alike.

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